Studie

Online-Shopping: Standort des Kunden entscheidet über Preis

Mal profitiert ein Kunde im Süden, mal im Norden. Eine Studie zeigt, dass die Preise in Online-Shops für identische Produkte variieren.

Online-Händler nehmen für identische Produkte zum Teil unterschiedliche Preise.

Online-Händler nehmen für identische Produkte zum Teil unterschiedliche Preise.

Foto: Cao Zhengping / dpa

Berlin.  Die Preise im Onlinehandel ändern sich für manche Produkte teilweise jede Minute. Die wenigsten Online-Händler wenden dabei jedoch individualisierte Preisunterschiede an. Dies hat eine Studie der Marktwächter Digitale Welt der Verbraucherzentrale Brandenburg ergeben.

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Regionale Preiseunterschiede in Online-Shops festgestellt

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