AdTech

Warum auf Webseiten so häufig Zalando-Werbung erscheint

| Lesedauer: 7 Minuten
Jürgen Stüber

Foto: © Tom Maelsa für Best of Both Berlin

Berlin ist eine Hauptstadt des Onlinehandels und bald auch der Onlinewerbung. Immer mehr Start-ups entdecken dieses lukrative Geschäft, bei dem es zugeht wie an einer Börse - nur schneller.

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Werbebranche im Umbruch

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Nur Performance zählt

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Adtech-Branche boomt in Berlin

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