Social Media im Fußball

Was Hertha im Internet von Barcelona lernen kann

| Lesedauer: 7 Minuten

Foto: Reto Klar

Das neue Marketinginstrument von Fußballvereinen heißt Social Media. Auch Hertha BSC ist bei Facebook, StudiVZ und Co. vertreten - und dort der erfolgreichste aller Zweitligisten. Doch es gibt noch andere, die es besser machen.

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Ebert ist am beliebtesten

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